Case Study

ARA Australia

A feature-rich phone system, hosted securely & reliably in the cloud, removing the need for on-premise infrastructure.

The Situation

ARA is a real estate fund management company listed on the Singapore Exchange. In January 2015, they established an Australian platform to strengthen their presence in the Asia Pacific region.

Launching into the local Australian market, ARA Australia faced the challenging task of moving into new premises with no existing IT infrastructure.

“Opening a new office is always a challenging task and when you have no existing IT infrastructure, it takes significant effort to get everything set up quickly and without issues,” said Bianca, Office Manager for ARA Australia.

“One of the most important things to get sorted first was our phone system. Our head office is in Singapore, so we needed a system that would work locally, but the solution also had to ensure that we were able to contact our international offices without connectivity or service issues, or high costs.”

“We were looking for an IT provider who could work with us as we scale our business. We went through an extensive quote exercise with four different providers and I was very impressed with the personal approach that we received from Brennan IT.”

“They worked collaboratively with us to create a personalised solution tailored to our business.”

The Solution

After a rigorous tender process, Brennan IT presented an in-depth business solution to utilise a Hosted PBX phone system.

A hosted PBX is a virtual business phone system that delivers the features and capabilities of an office telephone system without requiring dedicated on-premise equipment beyond handsets. Hosting the system in the cloud reduces the cost and complexity of the system, without compromising the quality of the calls.

Implementing this solution allowed ARA to have a fully featured telephony solution without the upfront capital investment in telephony equipment.

Brennan IT’s Hosted PBX solution can be setup through the Brennan IT Private IP Network or straight through on the existing Internet network.

“Brennan IT offered a clear and comprehensive proposal that was cost effective. The team made a real effort to create a tailored solution rather than just offering a standard package,” said Bianca.

“We’re planning on growing the Australian team so we needed a system that was easily set up and had the option to add more numbers quickly as we grow our office.”

The Benefits

A Hosted PBX solution was perfect for ARA as they needed a quick and responsive system that could scale with the business.

A virtual phone system hosted securely in the cloud was a cost effective option that solved ARA’s business challenge. All aspects of the installation was handled by Brennan IT and ARA were in constant communication with the team to have any questions answered.

The scalability of the Hosted PBX solution means that the system can easily accommodate new staff with little disruption to the business.

“We were really impressed with the personal service and we’re now looking to other areas of the business and what other solutions Brennan IT can offer to help our business grow in the Australian market.” said Bianca.

To find out more about ARA Australia, click here.

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