St George Foodservice is one of Sydney’s leading distributors of food, packaging and cleaning products. It services commercial sites, such as hotels and offices, all over Australia.
The catalyst for change
Since its inception in 1980, the family business had been built on anticipating and meeting consumer needs. However, their responsiveness to a rapidly expanding customer base was limited by their manual reporting system. When the ERP system they had been using for year was scheduled for an upgrade, they decided it was time for systemic change.
According to the Sales Operations Manager, Paul Tsiknas, the company’s manual reporting system was not compatible with the upgraded ERP software. This was a catalyst for seeing what St George Foodservice could do to operate more efficiently. Along with running a sales team, Tsiknas is also responsible for the business’s growth strategies.
The upgraded ERP system ran on a Microsoft platform, so Microsoft BI was a logical fit.